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A fervent believer in the promise of human powered growth, Russ leads CMG in partnering with companies to help them become aligned, agile, customer-driven enterprises that unleash the potential of their organizations with sustainable improvements in focus, teams, culture, and process our clients.
Mark leads CMG in partnering with Telecom companies to help them increase customers and accelerate revenue. His 25+ years of experience in growth, strategy and execution includes B2C and B2B multi-channel acquisition programs, customer experiences that surprise and delight, pricing that optimizes customer value, and innovative product development.
Gary and Kim sit down with CMG colleague Ray Taylor to explore why pricing is more than a number. They discuss how price signals value, builds trust, and shapes customer behavior in both consumer and business markets. Ray breaks down the key elements of pricing signals and shares how organizations can diagnose what their pricing communicates today, redesign offers to reflect real value, and avoid common pitfalls. With practical examples and clear guidance, this conversation shows how smart pricing can unlock growth and strengthen customer relationships.
