At CMG, we believe businesses must always be prepared to transform to better serve their customers. See how insight obtained through work with our clients has informed CMG's own digital transformation efforts—and why it matters for your business.
When thinking about how to maximize sales, marketers tend to laser in on the “Buyer Journey,” a prospect’s path to purchasing a product or service. By analyzing that path, marketers can rightly focus on providing compelling content at opportune time.
How to incorporate what your organization has acquired and add it to your range of products and services.Read
For Business Transformation clients, our team often considers the business's level of organizational maturity as a starting point, ranging from functional to innovative.Read
In support of our team and our clients, we’ve developed a cyclical learning framework at CMG focused on “the 3 E’s” – Expectations, Exposure & Engagement. These pillars support a collaborative and empowering approach to each individuals career development plan.Read