Optimizing and enhancing Deltek’s annual A&E Clarity Report through comprehensive project management and research expertise

Developing a strategic approach to optimize Samsung’s 5G launch through digital marketing and social media strategies

Developing strategic recommendation to optimize an association’s membership dues with new product introductions

CMG and Teknor Apex partnered to build cross functional teams, focused on building Customer Intimacy, to drive the behaviors of being proactive, collaborative and accountable to our customers.

Removing customer guesswork by leveraging a new market segmentation approach

Insight driven pricing analytics maximizes membership revenue while minimizing member attrition

Developing an integrated  marketing plan to drive awareness, interest and trial for a new platform as a service offering

Taking small, purposeful actions to continually learn more about members and their expectations

Defining and executing a dynamic marketing plan from end to end to deliver the right message to the right person at the right time

Using marketing technology to accelerate personalization, growth, and an e-commerce transformation

Building, conducting and leveraging primary research to inform in-depth industry reports

Building a multi-year activation roadmap to a digital future state

Better anticipating customer needs along their care journeys with Type 1 or Type 2 diabetes

Developing clear and actionable insights to guide a new business market entry decision

Adopting a new mindset and establishing an agile way of working to improve member outcomes

Carving out a sustainable opportunity in an intensely competitive market with a compelling proposition and launch plan

Using transparency to usher in change across the organization